Bulk Image Import

Import many product images at once.

Overview

Bulk image import enables uploading many images at once:

  • ZIP upload with multiple images
  • Automatic assignment via filename
  • Variant images are detected
  • Preview before import

Prepare Images

Filename conventions:

Images are assigned via filename:

  • SKU.jpg → Primary image for article SKU
  • SKU_2.jpg → Second image for article SKU
  • SKU-variant.jpg → Image for variant
  • SKU_red.jpg → Variant image for color Red

Supported formats:

JPG, PNG, WebP (max. 10 MB per image)

Upload ZIP

How to start image import:

  1. 1
    Create a ZIP file with your images
  2. 2
    Go to "Import" → "Bulk Image Import"
  3. 3
    Upload the ZIP file
  4. 4
    Review the assignment preview
  5. 5
    Click "Import"

Assignment Preview

The preview shows:

Successfully assigned:

  • Image name → Article (SKU)
  • Thumbnail preview
  • Primary or gallery image

Not assigned:

  • Images without matching article
  • Manual assignment possible

Errors:

  • Invalid format
  • File too large
  • Duplicate filenames

Matching Rules

Standard patterns:

{sku}.{ext}           → Primary image
{sku}_1.{ext}         → Primary image
{sku}_2.{ext}         → Gallery image 2
{sku}_{variant}.{ext} → Variant image

Advanced rules:

Can be configured in settings.

After Import

Results:

  • Number of imported images
  • Number of skipped images
  • Error log

Processing:

  • Images are automatically optimized
  • Thumbnails are generated
  • CDN upload happens automatically